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I can’t always be optimistic. My apologies.
I did start this HopeForFilm / TrulyFreeFilm blog in the hopes that community action could improve things for us all. My original lists of 75 problems of indie film remain relevant, alas; and with this latest addition we are almost at 100 such challenges.
But don’t be bummed, every problem is an opportunity, right? To quote the great Walt Kelly of Pogo: “We are surrounded by unsurmountable opportunities.” We just need the will, the strength, the hope, and the power to change them. 12 Steps to progress?
I admit, even blessed by my last name, even I can’t be always be optimistic, at least not if I want to also speak the truth. Sometimes throwing a brick is an act of love; you know what I mean? And granted I’ve thrown a lot of bricks at this indie film thing. What can I say? There’s a great deal really wrong with our culture these days and a hell of a lot that can hurt our business. We have to work together if we want to build it better.
Let’s get started and call these “opportunities” out (in no particular order); maybe they are not so unsurmountable after all: [...]
It’s pretty simple. When people make money doing something, more money enters that system. And it is pretty simple in the reverse: when some people make a bucketload and those that invested in it make virtually nothing, less money flows into the system.
If distributors don’t pay creators their fair share of the profits, their won’t be movies made. Or maybe the investors will get wise and stop selling the distributors the film. After all we are at a time that you can really do it yourself (by doing it with others). And to be clear, “fair share” doesn’t mean paying them what contract swindles them out of — it means paying them an ethical cut. And that sure in hell ain’t 12.8% of the profits — which is what happened on one of the most successful indie films of recent times. [...]